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Over years of real estate experience and specialized training, The Bounds Auction Company has refined a proven 7 phase process for auction success.
Consultation & Evaluation: The process begins with a confidential consultation to determine your needs and goals. The property is evaluated and a tailored marketing proposal and calendar of events is prepared. The contract of sale along with terms and conditions is presented for review within a few days.
Pre-Auction Planning: Good planning is vital to success. A bidder's information package (BIP) is produced, providing all available information to potential buyers. A typical BIP will include terms and conditions of sale, inspection reports, seller's disclosure forms, bidder registration form, required consumer statement, copy of the contract to purchase and title information. Photographs, property history, community data & any other pertinent data will also be included. The BIP is made available at our web site.
Property Preparation: Any cleaning, clearing and staging of the property is preformed. An independent property inspection is preformed and a commitment to title insurance is obtained. These inform bidders as to the state of the property and its title. This allows us to warrant marketable title. Property is offered " as is - where is -and with all faults; these steps eliminate any additional seller spending.
Advertising & Marketing: Unique promotion is a fundamental of the auction process for Real Estate. Your property will be featured in a custom tailored marketing plan which is typically 3-4 weeks. Custom signage and advertising is created, and if appropriate, press releases are prepared. The Real Estate Brokerage community is contacted via specially prepared e-flyers.
Previews: Previews are held for both Brokers and the public. Inspection is encouraged and may be offered by appointment as well. All efforts are made to present the property in its best light.
Auction Day: This is the “Big Day”. If it is a live auction, refreshments are often made available and the attendees may be warmed up with a small charity, "gift" or auction of some item of interest. Immediately following the auctioneer declaring the property sold, the sales contract is signed.
Follow Up: Every sale is followed up personally by the auctioneer's staff through closing. The buyer will be responsible for all closing costs and 100 % of the transfer taxes. There are No Contingencies.
Auctioneer is compensated via the buyer’s premium. The only costs borne by the seller are the direct costs of marketing, property preparation, inspection and title commitment.
The facts speak for themselves; auction marketing is the future face of American Real Estate marketing innovation. |
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